Prospecting and Invitation

Creating Interest:

- Unexpected / Curiosity

- Testimonials

- Marketing

- Authenticity

- FOMO

- Incentive

So, what is Amway?

A suggested layman’s explanation

About Amway

Amway is a huge American company, that’s been around for almost 60 years.

It turns over approximately $9Billion USD a year which makes it the largest direct selling company in the world.

Operates in over 100 countries and territories

Employs around 20,000 people around the world

SCIENTIFIC STRENGTH:

Holds over 900 patents

Employs over 1000 scientists and engineers

75 research and Development Labs around the world

Amway’s mission is to help people live better lives

Amway manufactures over 450+ different products, each with a money back satisfaction guarantee.

Nutrilite - Vitamins and Supplements - is the only brand of global vitamin and mineral brand to grow, harvest and process plants on their own certified organic farms

Bodykey - Meal replacement shakes is the #1 Meal replacement shake that contains no artificial flavours, colours, sweeteners or preservatives.

Artistry - Skincare and cosmetics - among the world’s top 5, largest selling, premium skincare brands and is the only one not sold on counters

eSpring - Water Treatment Systems - is the world’s #1 selling brand of home water treatments

Atmosphere - Air Purifier - is the world’s #1 selling brand of premium air treatment systems.

Amway Home - Detergents Environmentally friendly and Biodegradable formulas

Toothpaste, Haircare, Bodywash

iCook - Cookware

Business Model and Benefits

Instead of the more traditional retail channels that we’re familiar with, Amway uses a direct selling model to market its products.

Amway has paid out more bonus and cash incentives to its distributors worldwide than any other direct sales company.

This means that customers can only buy products exclusively through Independent Business owners or members

That means they cannot buy from Amway Shop.

This is model is good for customers because:

1. …Higher quality
2. Amway Company is in charge of R&D of the products, and as IBOs we are responsible for the sales and marketing, which indirectly cuts out the middleman. This means that more money can be invested in the production of products which ensures a product of higher quality to the customers.

1. …More affordable at the same quality

This is model is good because:

1. By becoming a member, customers who like and use Amway Products can save up to 35% off the retail price.
2. It is a flexible way for people to earn some extra money through using and sharing products that they love
3. It provides a low risk/investment opportunity for people to start their own businesses with training and support provided

I like it because

LOW CAPITAL INVESTMENT

• I don’t need a lot of money to start the business
• I can start anytime and not have to wait until I save up enough and risk the financial amount and the years I spent to save it.
• I can build a large business without having to constantly re-invest profits

FREEDOM

• There’s no pressure or quotas. You learn, work and do at your own pace
• It can fit flexibly within my work schedule, and family commitments
• I can work anywhere, anytime, with who and how I want
• I can choose the products that I want to sell
• I can start business anywhere in the world with one phone call

REWARD

• its an open and transparent incentive system based on individual effort and achievement
• I get recognition for every bit of my work

FAMILY AND FRIENDS

• I’m not alone, and we work together in a team.
• Everyone supports each other and there’s no sense of negative competition but more positive encouragement.
• Families can work together - husbands, wives, children, parents
• I can work together with my friends on a project

HOPE

• I like helping people by giving people the opportunity to help themselves
• It give me something to look forward to in the future
• It gives me a long term goal to work toward rather than just getting by day by day
• I can give myself a set of achievable goals and enjoy the sense of accomplishment once I achieve them

PERSONAL DEVELOPMENT / EXPERIENCE

• it exposes me to a positive environment where they can meet new people and learn new things
• it gives me a way of getting work experience and learn business skills in another industry, without being tied down to a 9-5 job
• Provides a way for me to engage with wider society, improve myself, and do meaningful work without the commitment and pressures of a job
• Let’s me explore other skills and knowledge that I may have the opportunity to in my old job.
• I can still be a valuable contributing member of society
• I get to hang around and receive personal guidance and training from successful people
• The work is challenging but is never overwhelming

YOUR OWN BUSINESS

• It lets me work hard to realise my own dreams rather than my boss’s
• I get to choose my workload and in full control of my income and development of my business

UNLIMITED

• There is no maximum to how much you can earn as long as you are willing to make the effort
• I can work in any country or city that I want as long as I have a phone and means of transport.

HELPING OTHERS

• It gives me a way to help people and gives them an opportunity to help themselves
• I can help and train others in my business without being worried that one day they will become a threat or leave with my skills and customers

INCOME SECURITY

• it creates another opportunity to create passive income, aside from rent, interest and dividends
• Lets me work towards my DREAM of
  • an early retirement
  • spending more time with my family
  • Travelling the world without worrying about income
  • One day starting my own charity

Why Here, Why Now?

Nutrilite:

1. How is Nutrilite different from other brands?

Only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms.

1. What does ‘organic’ means?

Organic farming means we grow and harvest healthy plants by naturally replenishing the soil and without using synthetic pesticides or chemical fertilizers.

1. What’s meant by ‘science behind the brand’?

Nutrilite products are the result of years of nutrition research and health science. We employ a team of more than 100 scientists, chemists, botanists, microbiologists, pharmacists, dieticians and nutritionists, all dedicated to handcrafting our exclusive supplements.

1. Why is Nutrilite supplements more expensive than off the shelf supplements?

We manufacture Nutrilite products to provide customers the highest quality possible and to deliver you satisfaction that far exceeds any store-bought dietary supplements.

Amway Home:

1. How concentrated are these products? How does that save me money?

Our home range is highly concentrated compared to supermarket brands. For example, just one 3kg carton of SA8 Premium powder is equivalent to 7.5kg of OMO 2X concentrated front loader. And because you need to use less to achieve the same result, you save money.

1. Have they always been green?

Our concern for the environment began over 50 years ago. Our products use up to 18 times less packaging than our competitors and the high concentration means that less waste is released back into the environment.

eSpring

1. Why choose eSpring?

eSpring destroys more than 99.99% of waterborne micro-organisms. It also traps more than 140 contaminants, including lead, pesticides, chlorine and mercury. The ultraviolet light technology also destroys more than 99.95% of cryptosporidium cysts.

1. What makes it so pure?

eSpring traps contaminants, but retains nearly 100% of beneficial materials such as calcium and magnesium.

1. What makes eSpring unique?

With 11 worldwide patents to its name, eSpring technology is second to none; with a UV lamp that requires no electrical connection for greater safety and reliability, and an electronic monitoring system that alerts you to change the filter, the eSpring is a worry free water treatment system.

Atmosphere

1. What’s the point of having an air purifier in my house?

The air inside your home can be up to five times more polluted than the air outside. Atmosphere filters 99.99% of potentially harmful particles - like bacteria, dust mites, viruses, smoke and pollen - pollutants that may contribute to asthma, sore throats, headaches and eye irritation. Its carbon filter also reduces toxins present in your home such as dioxins, dibenzofurans, formaldehyde and ozone.

1. What makes Atmosphere so unique?